An Interview with Lily + Miel Founder
We virtually sat down with Rachelle Carson, Founder of Lily + Miel and talked all things Skincare, her brand and tips on how to Shine. We hope you enjoy our conversation as much as we did.
To kick things off, can you tell us more about your background and how did you start with your brand?
Our journey began with a passion for skincare and an appreciation for nature’s very own gifts. With a desire to create something truly authentic and a commitment to clean, sustainable beauty, we set out to craft a brand that not only nourishes the skin but nurtures the soul.
Can you share more about your brand mission. For those who may not be familiar with the brand yet, what can you tell us about your ethos?
We believe in the power of clean, consciously crafted skincare that enhances not just the skin’s health, but overall well-being. Our ethos revolves around simplicity, sustainability, and self-care. We’re committed to using ingredients that reflect our respect for the environment and our customers’ health.
What is/are the products from your line that you always carry with you?
The ROSE toner facial spray is always within my reach. It’s a versatile spray that instantly hydrates skin and ignites the senses with its soothing rose aroma. I enjoy spritzing the ROSE as a quick refresher while in the car or after a workout. I love that it can be also be sprayed over my makeup. Another LILY + MIEL product I always have on hand is our BLUE tansy facial oil. This oil is great for an on the go glow or as a spot treatment for incoming blemishes.
Can you share more about the product featured in the Ambrosia box?
The product featured in the Ambrosia box is our PINK clay mask. Formulated primarily with kaolin clay, this rejuvenating mask effectively rids of excess impurities and oils from the skin’s surface. Enriched with Bakuchiol, known for its wrinkle-reducing and hyperpigmentation properties, as well as aloe vera and coconut oil, which provide optimal hydration and protective benefits. This mask works to illuminate and harmonize, leaving you with a complexion that’s as vibrant as it is balanced.
What is your inspiration and creative process when you come up with new products?
Nature serves as our greatest inspiration. Our creative process involves finding ways to harness the natural healing properties of botanicals such as flower, nut and fruit extracts. By combining nature’s ingredients with modern scientific knowledge, we create products that effectively provide safe and proven advantages for skin.
The theme of our summer box is Shine – What makes you Shine?
For me, “shine” is embracing one’s true self. My hope is to be able to provide products that help others to feel confident and comfortable in their own skin and to feel that they can truly shine by being themselves.
What is your favorite wellness ritual?
My favorite wellness ritual is the mindful act of applying skincare after a nice fresh shower, feeling relaxed in my robe, and winding down for the night. Taking these few moments each day to nurture my skin is a form of self-care that establishes inner and outer well-being.
What small habit makes you feel good?
Small, intentional habits like starting the day with a warm cup of herbal tea, taking a walk in nature and practicing gratitude before I sleep makes me feel grounded and connected.
What is next for your brand? What are you working on at the moment?
We’re currently in the process of venturing into a few well known retail spaces, which is extremely exciting for the brand. We are so eager to share this new opportunity in detail once the moment arrives!
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